Search has fundamentally shifted. Buyers no longer scroll through ten blue links; they ask an AI assistant and accept the answer. Our AI SEO services put your business inside the responses that AI engines generate.
AI SEO Services that get your brand
cited across every AI search engine.
Built for the era where ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews decide what gets seen — and what doesn't.
WHAT IT IS
AI SEO is the discipline of being chosen by the model — not just ranked by the algorithm.
Where classic SEO targets the ten blue links on a Google results page, AI SEO targets the generated answer above them. That answer is assembled by large language models pulling from a far smaller, more curated set of sources.
The bar for inclusion is higher. The reward for being included is greater. AI Overviews now appear on a meaningful share of high-intent commercial queries, and ChatGPT search handles billions of queries each month.
The brands that move first will compound their authority. The ones that wait will spend years catching up.
Generative Engine Optimisation (GEO)
Appearing inside AI-generated responses on platforms like Google AI Overviews, ChatGPT search, and Perplexity.
Answer Engine Optimisation (AEO)
Structuring your content to be the cited source behind direct answers.
LLM SEO
Shaping how large language models interpret your brand.
CORE CAPABILITIES
What's inside our AI SEO service
Every engagement is bespoke, but each campaign draws from the same core capabilities — the levers we pull to move your brand into AI answers.
GEO Service (Generative Engine Optimisation)
We engineer your content for the specific ranking and selection signals that generative engines use — relevance, authority, freshness, and structural clarity built for retrieval and citation.
Google AI Overview SEO
We restructure pages and produce new assets that match the specific patterns Google AI Overviews reward — concise structure, clear authority signals, and the schema required for inclusion.
AI Content Authority SEO
We architect content ecosystems — pillar pages, supporting clusters, expert commentary, original research — that establish you as the definitive source AI engines select when summarising your category.
Structured Data & Schema
We deploy advanced schema architectures — Organisation, Product, FAQ, HowTo, Person, and custom entity markup — that make your content machine-legible and citation-ready for every AI system.
AEO Service (Answer Engine Optimisation)
We structure your content so it becomes the cited source behind direct answers — across voice search, AI assistants, featured snippets, and the answer layer that now sits above traditional results.
AI Brand Mention
We earn your brand into the publications, podcasts, and industry conversations that AI models lean on — building the unlinked and linked mentions that shape how LLMs describe your category.
AI Local SEO
We optimise multi-location and service-area businesses for local AI search — Google Maps AI features, location entity signals, and the proximity-aware queries now handled by AI assistants.
Semantic SEO & Entity Mapping
We optimise for meaning rather than strings, modelling your brand as a knowledge graph so every product, service, person, and proof point is represented consistently across web and schema.
LLM SEO Service
We shape how large language models interpret your brand through content, citations, and entity signals — influencing both live retrieval and the impressions formed during model training cycles.
Community Mentions
We position your brand inside Reddit, Quora, Stack Exchange, and the niche forums that AI engines disproportionately cite — building genuine community presence rather than spammy, easily detected promotion.
AI-Powered SEO Audits
We run deep diagnostic audits using proprietary AI tooling — surfacing visibility gaps across every major engine, mapping competitor citation share, and prioritising the highest-impact fixes first.
Conversational & Technical AI SEO
We optimise for natural conversational queries and configure your site for AI crawlers — GPTBot, ClaudeBot, Google-Extended, and PerplexityBot — with controlled, efficient, policy-compliant access.
Why it matters
The business case for AI SEO
This isn't an experiment. It's where decision-stage discovery is moving — and the commercial impact is already measurable.
Visibility where buyers now look
Be cited where prospects ask their high-intent questions, at the top of the consideration funnel.
Stronger trust signals
The schema, E-E-A-T, and semantic depth that power AI visibility also strengthen classical SEO.
Higher-quality traffic
Visitors arriving from AI citations convert at significantly higher rates — the AI has done the qualifying.
First-mover advantage
While competitors debate, you build moats that will be expensive to cross later. The window is now.
Compounding authority
Every citation reinforces your position in the model’s understanding. Authority compounds on itself.
Future-proof strategy
Optimising for meaning, entities, and authority insulates you from the next dozen algorithm updates.
Why brands choose us
Specialists, not generalists. Built around AI search from the ground up.
Specialists, not generalists
Our team has spent years inside semantic search, knowledge graphs, schema architecture, and now LLM behaviour. This is what they do — not a side service bolted onto a traditional SEO retainer.
White-hat, model-safe optimisation
No prompt-injection tricks. No content farms. No tactics that risk your domain when the next AI policy update lands. Every approach is built to age well over years.
Transparent reporting
Live tracking of AI Overview inclusions, ChatGPT citations, share of voice in LLM responses, and the downstream traffic and revenue impact each is producing for your business.
Methodologies grounded in evidence
We don’t sell theories. Every recommendation is backed by tested patterns we’ve observed across client campaigns, competitive teardowns, and direct experimentation against live AI engines.
Custom strategy, never templated
A SaaS challenger, an enterprise law firm, and a healthcare brand all need fundamentally different AI visibility plans. You’ll get one built around your category and audience.
Built for enterprise scale
Whether it’s one product line or hundreds of thousands of pages, our delivery model scales — with the governance, security, and stakeholder reporting enterprise teams require.
How we work
A structured process. Each phase informs the next.
No vague timelines. No mystery deliverables. Every stage produces an output that drives the next, with clear ownership and visibility throughout.
Discovery & Audit
Understand your category, buyers, and existing assets.
Content & Entity
Engineer assets and entity signals for AI retrieval.
AI Search Analysis
Map queries, engines, and competitor citation share.
Technical Build
Schema, crawl access, performance, internal linking.
Strategy Roadmap
Prioritised plan tied to measurable commercial outcomes.
Visibility Tracking
Live monitoring across every major AI search engine.
Sectors we serve
Programmes delivered across regulated,
technical, and high-competition industries.
The mechanics translate. The strategy is always tuned to your category, audience, and constraints.
SaaS & Technology
Healthcare
Law Firms
Finance & FinTech
eCommerce & Retail
Real Estate
Education
Travel & Hospitality
Local Services
Manufacturing
Professional Services
Enterprise Brands
Client outcomes
Results clients can put in front of a board.
A sample of what our work has produced across recent engagements. Specific case studies available on request under NDA.
"We were getting outranked inside ChatGPT by competitors with weaker products. Six months in, we're now the cited source on the queries that drive our pipeline."
"Their team understood our compliance constraints from day one. Our knowledge panel finally reflects the firm we actually are, and AI citations are up across the board."
"We treated AI search as a side project for two years. Switching to a proper strategy here added an estimated £1.2M in influenced revenue last quarter alone."
"I've worked with several SEO agencies. This is the first time someone has actually shown me where my brand appears inside generative engines and what to do about it."
Common questions
Frequently asked questions
What is AI SEO, and how is it different from traditional SEO?
AI SEO optimises your brand to be cited inside AI-generated answers across Google AI Overviews, ChatGPT, Gemini, Claude, and Perplexity. Traditional SEO targets the ranked list of links on a search engine results page. The two are connected but distinct: a strong traditional foundation helps, but isn’t sufficient on its own.
What is Generative Engine Optimisation (GEO)?
GEO is the practice of optimising your content for inclusion inside the responses generated by AI search engines. Rather than competing for a position on a list, you’re competing to be one of the small number of sources the model selects, summarises, and cites in its answer.
How long does AI SEO take to produce results?
Early visibility wins typically appear within 30 to 60 days. Meaningful citation share inside ChatGPT, Gemini, and Perplexity usually develops over 90 to 180 days. Compounding brand authority that meaningfully changes pipeline is a 6 to 12-month investment.
How do you measure AI SEO results?
We track citation share across AI Overviews, ChatGPT, Gemini, Perplexity, and Claude on the queries that matter to your business. We also monitor referral traffic, share of voice against competitors, sentiment in AI-generated brand summaries, and downstream conversion impact.
What does AI SEO cost?
Pricing depends on scope and the size of your existing content estate. Focused audit and consulting engagements typically start in the low four figures. Full retainer programmes generally run from a mid four-figure monthly investment upward, with enterprise programmes scoped individually.
Will AI SEO hurt my existing Google rankings?
The opposite, in most cases. The structural, semantic, and authority work that drives AI visibility also strengthens classical SEO performance. Both systems reward clarity, expertise, and depth.
Which AI search engines do you optimise for?
Google AI Overviews, ChatGPT (including ChatGPT search), Google Gemini, Perplexity, Claude, Microsoft Copilot, and emerging answer engines and voice search platforms. Technical foundations transfer across engines; specific tactics are tuned to each.